How I shifted my approach to marketing

by | Feb 12, 2019 | Business-Building Resources

After 7.5 years in the online space as an entrepreneur, I still don’t like marketing. #trueconfession

For years it felt overwhelming to me to come up with an e-newsletter marketing calendar, social media planner, and all the online stuff you hear about. The whole marketing piece felt unclear. It was vague to me how to do online programs or marketing for so many years. I truly had no clue.

Enter Marie Forleo who rode in on her online-marketing-white-horse and SAVED me in 2013.

Seriously. My whole business approach and attitude towards marketing dramatically changed.

Here’s why:

Marie’s flagship course – B-School – helped me go from “part-time health coach while I was working my day job” to “full-time lawyer, book author, paid speaker and podcast host who has indulged in gelato and rigatoni in Italy TWICE in the past 2 years, had a professional photo shoot next to a sculpture by Michaelangelo in the Four Seasons hotel (photos coming soon!) and who has booked an upcoming luxe trip to Chicago to see “Hamilton” this Spring AND and then 10 days in New Zealand this Fall.”

I NEVER would have been able to live this lifestyle if it weren’t for B-School.

When I discovered B-School over 5 years ago, I learned that marketing didn’t have to feel like a chore or something I HAVE to do. It could be light and ease-filled and organized.

Marie said when you start running your business like a “pro”- taking it seriously and focusing on making a difference – doors will open for you. Boy, was she was right about that! In the past few years alone, I’ve published my book, hosted a weekly podcast on iTunes and spoken on stages as high vibe as the Bellagio in Las Vegas and Camp GLP hosted by Jonathan Fields.

Marie also gave me permission NOT to do the things you “should” be doing if they don’t feel right. (Amen to that!)

Not only does Marie run an uber-successful B-School each year worth MULTI-MILLIONS of dollars (doors are opening soon!), but she’s been on “Super Soul Sunday”,  graced Oprah’s “Super Soul Session” live event stage, and been a coach on “The Steve Harvey Show”. She knows her stuff!

Want to know an entirely new way to think about promoting your business? Watch Marie’s video HERE where she shares:

  • The #1 scale that you must master if you want your business to be both profitable and make a positive impact.
  • The 13 keys to online success that every online business owner needs to know.
  • The workshop PDF fun sheet for you to download and follow along with the video. 

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I hope you’re as inspired by Marie as I am. Enjoy the video!

The doors to B-School are opening very soon so watch for more info from me about how to enroll.

Here’s to shifting your approach to marketing – and to B-School!

I fully believe in the power of B-School and Marie’s videos based on my personal experience. In full disclosure (like a good lawyer!), I need to tell you that I’ll earn a referral fee if you choose to sign up for B-School through my link, but you should know that the videos and course is AMAZING. I wouldn’t promote Marie’s work unless I fully believed in it. Promise.

 

Lisa Fraley, JD

Holistic Lawyer®, Legal Coach®, Speaker & Author

Lisa Fraley Legal Coach LLC

lisafraley.com

Lisa Fraley, JD

Holistic Lawyer®, Legal Coach®, Speaker & Author

Lisa Fraley Legal Coach LLC lisafraley.com

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